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| Title: | Social media metrics and analytics in marketing : S3M A mapping literature review |
| Author(s): | ; |
| Publication year: | 2018 |
| Source: | International Journal of Information Management, vol. 38, iss. 1, (2018), pp. 270-276 |
| ISSN: | 0268-4012 |
| DOI: | https://doi.org/10.1016/j.ijinfomgt.2017.10.005 |
| Publication type: | Article / Letter to editor |
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Please use this identifier to cite or link to this item : https://hdl.handle.net/20.500.12470/1882 
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| Lectorate : | International Business |
| Journal title : | International Journal of Information Management |
| Volume : | vol. 38 |
| Issue : | iss. 1 |
| Page start : | p.270 |
| Page end : | p.276 |
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Han Publications [1994]